Welcome to the Fanbank 15 minute breakthrough where you take a short break from your incredibly busy day and get a breakthrough idea for your local business. In this quick webinar, we teach you how to grow and strengthen your business and today we are covering taking back control of your customer list.
Hopefully, everyone can see the screen now. So I'm on the agenda slide. So if you have any questions during the presentation go ahead and type them into the QA box on your Zoom conference screen. Will try to answer any questions at the end.
So, first I want you all to know that everyone here at Fanbank 100% gets it. Your goal is customers through the door. Allot some seats, appointments on the books. We totally get it. Ideally you'd be able to run the business staying focused on making your product and making the customer happy.
Taking the time to come up with things to do to grow your customer list probably makes sense, but it's not something you have time for. The goal of this webinar is to show you the direct connection between building your customer list and getting those purchases, getting those seats and appointments on the books and the customers through the door.
So, here's what we'll cover quickly: why customer lists matter, how to control your list and why that's so important, building and engaging your list and then free options and paid options. Throughout the webinar I'm going to include references to the Fanbank features you use to get these things done. If you're one of our visiting guests today, not a member, these strategies and tactics apply to you just as much as any other small business.
Just by way of introduction, I'm Mitch Jacobs, CEO and Founder of Fanbank. Here's what qualifies me to have this conversation with you today. I have spent 25 years as an ally to small business owners. I've been on the forefront of all the payment processing, lending and marketing technology that swirls around your business today. And because I've been on the inside of the decisions about pricing service levels and pretty much everything that goes into these products, I am in a position to share that information with you.
I've also been working directly with many of you on the phone and thousands of businesses around the country for over 20 years now. I know that because you run the whole show and make all the decisions, you don't...more